Book Marketing in Modern World

My intent here was to write a post about my struggles with digital marketing since the publication of my new memoir, A Bittersweet Goodnight. I thought that might be a fun diversion from my usual posts of book reviews and memoir writing tips.

And look! I’ve just surprised myself by getting this Amazon Kindle link amazingly embedded in my post. A little Amazon icon appeared on my page and I clicked on it. Voila! Here’s the link so please buy my book!!! And write a review on Amazon or Goodreads. I’m told reviews hold the keys to book selling success.

The other night I was so frustrated trying to get an Amazon link onto my Facebook page that actually looked like a link and not a long string of HTML code. For the life of me I couldn’t figure out what I was doing wrong. I put out a post asking for help. God bless my many and talented Facebook friends who were all able to post a beautiful and colorful link featuring the cover of A Bittersweet Goodnight for me.

I followed their advice and tried a different browser, a different device, copying the html code from different places. Nothing worked for me. But I’ll let you in on a secret. I still haven’t figured it out and I doubt I’ll be able to recreate the link above again any time soon. This was never my intent in asking, but my wonderful friends generated a lot of free publicity for me. I am still trying to navigate a new world of book promotion and I am eternally grateful for my friends. Bless you! I’ll figure all this out sooner or later, so watch out for when I do. I’m going to set the world on fire.

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